Cigar Assessor

Cigar Assessor

Tuesday, September 24, 2013

Press Release: Monte by Montecristo – A Modern Classic

Monte by Montecristo – A Modern Classic
Altadis USA introduces Monte by Montecristo, a modern classic with a new twist in the US Market. 
One of the best known and trusted cigar brands in the world, Montecristo has always been revered for its excellent quality and sophisticated image.
Now, a new chapter of Montecristo history is being written with Monte by Montecristo, a classic cigar with a twist not only on the taste but also with its price positioning.  With this new edition, Monte is aimed to attract a new consumer group both with its attractive pricing and also with its distinctive smoking profile.  The new trend – Luxury value.
The new Monte by Montecristo features a double binder.  The use of two binders makes the new Monte rich, flavorful and satisfying. Selected for its astounding aroma and strength, a Nicaraguan binder adds depth to a second, spicy Dominican Olor binder, perfectly complementing one another. The Cuban seed Ecuadorian wrapper and aged Dominican fillers complete the cigar delivering a well-balanced combo of rich aromas and robust, hearty flavor.
The new Monte by Montecristo is priced in the $9 - $10 retail price range.
Monte by Montecristo will be available in three innovative gauge sizes – Conde (48X5 1/2), Jacopo No.2 (54X6 1/8 square pressed Torpedo), and Monte (60X6 Magnum) – in presentation boxes of 16 cigars.
Monte by Montecristo Product Specs:
Manufactured in: Tabacalera De Garcia, Dominican Republic
Wrapper: Ecuadorian Habano
Binder:  Dominican Olor & Vintage Nicaraguan
Filler: Aged Dominican Tobaccos

Frontmarks, Sizes and Prices:
Conde (Pig Tail)                                                 48X5 1/2               è           $8.95
Jacopo No.2 (Square Pressed)                           54X6 1/8                è           $9.25
Monte                                                                 60X6                      è           $9.50

Altadis USA Premium Cigars
Altadis U.S.A. Inc. | An Imperial Tobacco Group Company
5900 N. Andrews Avenue, Fort Lauderdale, FL 33309